S.O.D. (Social Oriented Design): S.O.D. All rights reserved ©.Org.Number: 914925282
Social Oriented Design (S.O.D) is an exploration of how design skills can go beyond commercial goals to create a social impact on the public. Approached with inspiration from critical design theory, and implement a multi-national collaboration group consisting of students, designers and teachers, the group investigates socially related problems and taboos through a plethora of creative expressions.
The framework under which the project has developed has a two-fold origin. On one hand, design for the society is a part of a human-centered design agenda and relies on empathy, design thinking and a clear understanding of the problem that needs to be solved — a societal challenge. However, due to the complexity of the processes under study (passivity, depression and loneliness) the students needed another framework for critical reflection and questioning the status-quo, existing in the society around these topics. Therefore, in addition to the human-centered focus, the project was largely influenced by critical design approach. It was used to look for the right questions before trying to design a solutions. It also enabled the students to avoid quick judgements and become more attentive to the context and possible consequences of the design decisions. Combining critical questioning with empathy and design thinking thus became the core of the S.O.D. project methodology.
S.O.D.’s headquarters are located in Oslo. The organisation aims to promote creative thinking, design-thinking and craft that has the power to reach beyond the borders of Norway.
S.O.D. was funded in August 2013 in Oslo. Today the group has partners in France, Russia, USA, Finland, South Korea and England.
If you wish to join us, work with us, organise a workshop with us... , or if you simply wonder about anything regarding our projects, please feel free to send an e-mail to: S.O.D., Yann Charles M Bougaran or Sunniva Mellbye